Now Apple will need to reckon with internal employee activists who are learning to pressure their employer about issues beyond remote work, like pay parity and gender discrimination. For the most part, until now, it’s managed to avoid the internal conflicts that have seized other tech companies like Google. That this battle is happening at Apple signals a major shift for the company. This fight will have bigger ramifications later on. “This is a huge opportunity to essentially poach talent from companies that are just too rigid,” Art Zeile, CEO of Dice, a hiring platform for tech recruiters, said.ĭo you work at Apple and have thoughts on remote work policies or other workplace issues? If so, you can reach Shirin Ghaffary confidentially at Signal number also available upon requestĪnd those are just the potential consequences in the short term. Other companies will either copy Apple’s remote work policies and risk losing more workers than Apple would - or they’ll try to compete with the tech giant by offering something it won’t. The company offers workers hard-to-beat pay, benefits, and prestige, so it’s capable of retaining most of its workforce and continuing to attract top talent, regardless of its stance on flexible work. But Apple can afford to draw a hard line here because of its enormous power. If Apple doesn’t budge on its remote work policy - and everything it’s said so far indicates that it won’t - some of its workers will likely jump ship. “There’s this idea that people skateboarding around tech campuses are bumping into each other and coming up with great new inventions,” said Cher Scarlett, an engineer at Apple who joined the company during the pandemic and has become a leader in, among other issues, organizing her colleagues on pushing for more remote work. They’ve created two petitions demanding the option to work remotely full time that have collected over 1,000 signatures combined, a handful of people have resigned over the matter, and some employees have begun speaking out publicly to criticize management’s stance.Īpple employees who don’t want to return to the office are challenging the popular management philosophy at many Silicon Valley companies that serendipitous, in-person collaboration is necessary to fuel innovation. And although the Covid-19 delta variant has made it unclear exactly when that will be, Apple’s normally heads-down employees are pushing back in an unprecedented way. ![]() ![]() For the past several months, a fight has been brewing inside Apple, the world’s most profitable company, about a fundamental aspect of its business: whether its corporate employees must return to the office.Īpple expects employees to return to their desks at least three days a week when its offices reopen.
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